The Best-Ever Social Media Campaigns
Interesting piece on Forbes.com yesterday about ‘The Best-Ever Social Media Campaigns’.
The social-media effort for “The Blair Witch Project” has been ranked by Forbes and a panel of marketing experts as the best campaign of its type. Other social-media campaigns making this “best-ever” list include Old Spice’s “Smell Like a Man, Man,” Burger King’s “Subservient Chicken” and OfficeMax’s “Elf Yourself.”
The top ten picked by the panel of judges were:
- “The Blair Witch Project”
- Blendtec: Will it blend?
- Old Spice: “Smells Like a Man, Man”
- Burger King: “Subservient Chicken”
- Pepsi Refresh
- VW: “Fun Theory”
- OfficeMax: “Elf Yourself”
- Evian: “Roller Babies”
- Ikea: “Facebook Showroom”
- Hotmail
Not sure I agree with all those entries, but I’m certainly a big fan of #2, #3, #4, #6 and #8 – what are your favourites?
Posted in: Social Media
