Poor employee inductions can seriously damage an organisation
An article in yesterday’s Sunday Times caught my eye, entitled ‘Hot new recruits feel abandoned’ Basically, it’s all about how organisations go to great efforts to recruit the right executives and then demoralise them by doing nothing to help them fit into their new role.
‘Onboarding’ as the article refers to the process of inducting new employees, is something that many organisations still fail to get right and must take more seriously if they want to protect their employer brand and continue to attract and retain the best talent.
The opportunity costs of demotivating a new employee can also be significant, since you’re likely to miss out on ‘referrals’ from the new employee to potential other new recruits in their network – which is widely recognised as a really cost effective way of recruiting good quality talent.
The lesson to be learned, don’t underestimate the importance of a good induction – ensure that what and how you communicate are congruent along the whole recruitment and induction process…and that way you’ll keep your new starters motivated beyond their first day!
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